Enterprise mission
Jinyuansheng(in Chinese):
The name means a promising and glorious future; long standing with a long history; bright, and attractive to the eye.
Golden yellow and blue:
The hues of the company’s major products, copper, gold and cobalt, are striking and enthusiastic, like the sun high in the sky.
Spiral divergence of Taiji:
The symbol expresses the balance of yin and yang, unity and harmony, from inside to outside, representing a circular economy and sustainable development.
To devote itself to manufacturing new materials to give full play to the power of science and technology for R&D, to produce new materials, fully promote new energy and create a new life green and clean, for humans.
Core value
Integrity is the foundation: To observe laws and regulations and keep its promises in its own actions and in conducting business.
Responsibility: To fulfill its duties, unite and cooperate, to be dependable and a responsible corporate citizen.
High efficiency: To make the organizational structure streamlined and efficient, to innovate and create benefits, to maintain intense and mutual cooperation, to dare to be the first, to always strive to be Number One, and to conserve and recycle resources for sustainable use.
Sharing: To grow together with its employees, and develop together with suppliers, customers, communities and other stakeholders.
